Wow, I thought my beauty-booty habit was bad. Turns out tweens, those 9-12-year-olds who are unfortunately the target of all entertainment and brand advertising these days, are spending $500 million a year on beauty products.
For the love! I remember when I was that age, Dr. Pepper Lip Smacker was a luxury. The thought of glopping on eyeliner and pancake makeup just didn’t enter my mind.
OK, time for a PSA to tween girls: Makeup is, indeed, awesome. But it’s really meant to hide flaws and enhance those features that need a little enhancement. If you haven’t even hit puberty, chances are your skin is flawless. Relish this time – it won’t last!
